Shopper

IU's song 'Shopper' delves into the theme of materialism and the insatiable desire to acquire more possessions. The lyrics express a relentless pursuit of items that bring excitement and satisfaction, highlighting the thrill of shopping and the accumulation of goods. The repeated lines 'Yeah, I want more' and 'I must have all, all' underscore the protagonist's unending appetite for new acquisitions. The song captures the essence of consumer culture, where the act of shopping is not just about fulfilling needs but also about the pleasure derived from the process itself.

The song also touches on the idea of self-identity and validation through material possessions. Phrases like '내 이름을 외치는 목소리' (the voice calling out my name) suggest a sense of recognition and worth that comes from owning desired items. The protagonist's wish list is a testament to their goals and aspirations, which are tied to the tangible things they can possess. The absence of a 'plan B' indicates a single-minded focus on achieving these material goals, reinforcing the notion that success is equated with the ability to acquire more.

Furthermore, 'Shopper' can be seen as a critique of the relentless nature of consumerism. The line 'Greed is free, ay' may imply that in a society where consumerism is rampant, greed is not only accepted but encouraged. The song's energetic and upbeat tone could be interpreted as both a celebration of consumer culture and a satirical take on its excesses. IU, known for her storytelling through music, often incorporates social commentary into her songs, and 'Shopper' seems to reflect on the modern world's obsession with shopping and the never-ending cycle of desire.