Alcott Zara Bershka

Baby Gang's song 'Alcott Zara Bershka' delves into the harsh realities of growing up in poverty and the lengths to which individuals go to fit in and feel a sense of belonging. The repeated mention of popular clothing brands like Alcott, Zara, and Bershka highlights the desire to appear well-dressed despite financial hardships. The lyrics paint a vivid picture of stealing clothes and leaving anti-theft tags in fitting rooms, a desperate act to achieve a semblance of normalcy and dignity in a society that often judges based on appearance.

The song also touches on the cultural and social dynamics within marginalized communities, specifically mentioning Africans and Maghrebis. The reference to 'tiki taka,' a style of play in soccer, metaphorically represents the back-and-forth struggle and the sense of camaraderie among these groups. Despite their poverty, they found unity and a way to present themselves well, which was a source of pride and identity.

Baby Gang's personal narrative adds depth to the song, revealing his upbringing in a foster home and the emotional toll it took on him. The lyrics express a sense of betrayal and the constant battle with inner demons, staying awake at night contemplating ways to make money without falling into the criminal justice system. The contrast between the desire to be like other children and the harsh reality of their circumstances is stark, emphasizing the societal pressures and the impact of poverty on one's psyche and actions.

The song ultimately serves as a poignant commentary on the intersection of poverty, identity, and the lengths to which individuals will go to feel accepted and valued in a world that often marginalizes them based on their socioeconomic status.