I Luv This Shit

August Alsina's 'I Luv This Shit' is a raw and unapologetic portrayal of a hedonistic lifestyle, characterized by substance use, casual sexual encounters, and a carefree attitude towards life's conventional responsibilities. The song's repetitive chorus emphasizes Alsina's affection for this way of living, despite the potential consequences or judgments from others. The lyrics suggest a deep immersion in the moment, prioritizing pleasure and personal satisfaction above all else.

The verses of the song delve into specific scenarios that illustrate the kind of behavior Alsina is celebrating. He describes late-night escapades, intoxication, and sexual exploits with a sense of pride and enjoyment. The language used is explicit and direct, reflecting a culture that is often glamorized in certain hip-hop narratives. Alsina acknowledges the reckless nature of his actions, such as driving while under the influence and engaging in promiscuity, but he also expresses a sense of invincibility and disregard for the risks involved.

The song also touches on themes of love and relationships, albeit in a non-traditional sense. Alsina seems to critique the idea of conventional love, suggesting that both he and the women he encounters are looking for something different—something that doesn't conform to societal expectations. The lyrics imply a mutual understanding and acceptance of this lifestyle between Alsina and his partners, even if it's fleeting and superficial. Ultimately, 'I Luv This Shit' is a celebration of living in the moment, indulging in one's desires, and embracing a lifestyle that defies the norm.