Mata Pero Vende (part. Redimi2 & Funky)

In 'Mata Pero Vende,' Alex Zurdo, featuring Redimi2 and Funky, delves into the pervasive culture of sensationalism and controversy that dominates modern media. The song's title, which translates to 'Kills But Sells,' encapsulates the central theme: the media's prioritization of shocking and offensive content to drive engagement and profitability, often at the expense of truth and morality. The lyrics criticize how the media exploits human curiosity and morbid fascination, using graphic and sensational content to attract viewers and generate revenue.

The song employs vivid metaphors and cultural references to underscore its message. For instance, the artists liken the media to 'Dráculas de la informática' (Draculas of informatics) and 'vampiros con hambre' (hungry vampires), suggesting that the media feeds off the public's appetite for scandal and controversy. The reference to 'Caperucita' (Little Red Riding Hood) and 'el lobo' (the wolf) further illustrates the predatory nature of sensationalist media, preying on the innocence and naivety of the audience. The artists also highlight the contrast between the superficial allure of controversial content and the deeper, more meaningful messages that often go ignored.

Alex Zurdo, known for his Christian rap and reggaeton, uses his platform to advocate for positive and uplifting messages. In 'Mata Pero Vende,' he laments how messages of faith and morality are overshadowed by the sensationalism that dominates the media landscape. The song calls for a return to content that nourishes the soul rather than pandering to base instincts. By addressing the audience directly, the artists challenge listeners to be more discerning consumers of media and to seek out content that enriches rather than degrades.

The song's critique extends beyond the media to the consumers themselves, urging them to recognize their role in perpetuating this cycle of sensationalism. The artists emphasize that the demand for controversial content drives its production, and only by changing their consumption habits can the audience effect meaningful change. 'Mata Pero Vende' serves as a powerful reminder of the impact of media on society and the importance of prioritizing truth and integrity over sensationalism.